INTERIOR DESIGN // BRAND SCALING
Strategy // Positioning // Messaging // Branding
SANTA MONICA
We love to talk about bringing consumers into our visual world. With The House of Porter we got to do just that. As the team behind developing the brand identity, we created the foundation for the build out of this full-service interior design studio + home goods store.
WELCOME TO THE HOUSE OF PORTER
The studio serves as a place for founder Jennifer Porter to welcome her growing community of designers and consumers.
MAY ALL WHO ENTER AS GUESTS, LEAVE AS FRIENDS
To make it feel personal, we crafted invitational key messaging and made Jennifer a very visible part of the brand.
Bucking the minimalistic California trend, we created a sophisticated, European design.
Married with their bespoke furniture and highly curated shop, our branding created a destination that echoed the elevated home decor experience upon which the founder has built her venerated reputation.
