CANNABIS // BRAND LAUNCH

Strategy // Messaging // Creative Direction // Branding // Website and Social Consulting

LOS ANGELES

Flower Market hired The Brand Terminal to help launch their curated online marketplace. Together, we defined the ambition to become a destination in cannabis for both brands and consumers looking for a premier wellness experience and platform. They are a deeply purpose-driven company, and we were thrilled to partner with them to create a progressive and personalized brand.

NEW POSSIBILITIES. DELIVERED.

Our strategy is to empower Cannacurious consumers who are interested in wellness and will pay more for premium experiences. The value proposition is that Flower Market Delivers New Possibilities at your doorstep because of having the top quality brands, a beautiful guided experience and a tight community.

ORGANIC AND FASHIONABLE BRANDING

We chose fresh colors like a grounding MATCHA and an uplifting SUN. We married that with an illustrative and floral icon that can easily be used across all digital touchpoints.

GLOBAL WELLNESS SPA
MEETS CANNABIS

Our world is fresh, balanced, healthy and happy. The people we show are approachable, relatable, active and engaged with each other and their communities.

ALL STATES OF MIND WELCOME

This is no longer about sneaking a joint behind the bleachers, hiding your stash, or going into a sketchy dispensary. You have arrived, and so has premier cannabis. We felt there should be a way to learn, shop and talk about cannabis the way we do with our friends. Our messaging is clever and helpful.

HIGH END, RETAIL-DRIVEN

We created a clean, high end website design with the intention of letting each of the brands shine through and launching a virtual budtender for easy and approachable education and navigation.